Hopdoddy Appoints T3 New Web and Mobile Agency Partner

Today Hopdoddy Burger Bar, a nationally recognized burger and beer joint headquartered in Austin, Texas, announced a partnership with Austin-based innovation agency T3 to revamp and revolutionize the eatery’s web and mobile experience. Hopdoddy is hallmarked by hospitality, and T3 has been brought in to ensure the online ordering practice reflects the company’s exceptional customer experience and fosters the fun, fresh vibe of the restaurant.

“Our intent was to find more than just a short-term technical solution,” said Terry Haley, Chief Growth Officer of Hopdoddy. “We partnered with T3 to help us build new and optimize existing tech solutions that will continue to drive sales, delight our guests and streamline our operations.”

T3 has vast experience in doing just that, working with brands like Pizza Hut to enhance existing technology by way of a proprietary restaurant accelerator, which combines best-in-class customer experience with loyalty practices to provide a nimble technology solution. Armed with the accelerator, T3 will help Hopdoddy guarantee that their passion to bring customers burgers made with fresh, all-natural ingredients remains steadfast whether it’s in person or picking it up on the go. No matter the location, customers are sure to get the Hopdoddy hospitality.

“Hopdoddy’s in-store experience is unique, fun and fosters loyalty,” said Ben Gaddis, T3 President. “Our goal is to connect the dots and recreate that experience online and through mobile ordering.”

With new business wins, including the entire FOCUS Brands portfolio as well as Sprinkles Cupcakes, the agency’s modern loyalty approach has contributed to 2018’s unprecedented growth. With the Hopdoddy partnership, T3 collaborates with another Texas born and bred business to continue exceeding expectations for clients and consumers alike.



Hopdoddy Burger Bar is a nationally-recognized Austin-born burger + beer joint. Hopdoddy grinds their meats in-house daily and offers a wide variety of the freshest available, all-natural proteins like Angus beef, Grass-fed Kobe beef, chicken and sushi-grade tuna that are stacked between baked-from-scratch buns. Alongside its burgers, Hopdoddy serves hand-cut Kennebec fries, farm fresh salads, and handcrafted milkshakes. Hopdoddy also carries an array of local craft beers on tap, can and bottle as well as a full bar featuring regional spirits, house-made liqueurs and freshly squeezed juices. Founded in 2010, Hopdoddy now has locations in Texas, Arizona, Colorado and California with additional locations opening in 2017. Hopdoddy has been named one of “The Best Burgers in America” by Food & Wine, garnered the #1 spot two years in a row on Business Insider‘s list of “The 50 best burger joints in America” and named one of the “10 Brands to Watch” by CNBC and MSN. For more information on Hopdoddy, visit www.hopdoddy.com and follow the company on Twitter, Facebook and Instagram.


T3 helps clients build Useful Brands™. It is one of the largest independent agencies in the country, with offices nationwide. Ranked alongside the world’s top innovation agencies, T3 supports Fortune 200 clients, including Allstate, UPS, 7-Eleven, Capital One, Pizza Hut and Staples.