Renowned for their original prints and colors, the Finnish textile and clothing design company Marimekko has been inspiring people since 1951. T3 helped Marimekko strengthen its presence in the US by supporting the launch of its flagship store in the prestigious “Toy Building” in NYC’s Flatiron District and the launch of its US e-commerce site.
The launch plan included print advertising in The New York Times Magazine, paid search, online partnerships, e-mail partnerships, monthly newsletters and social media recommendations to build and foster a community of creative individuals within the North American market.
Marimekko: US Launch
The bold colors and inspired patterns of Marimekko are not new to the US, but with their new e-commerce site and NYC Flagship store, Marimekko is now available like never before.
New designs. New collections. Now in your inbox. With a series of newsletters and announcement e-mails, T3 helped Marimekko get their name back out into the hearts and minds of creative individuals across the nation.
- Analytics, E-mail, Media, Online Advertising, Social, Traditional