T3 | The Think Tank

Coca-Cola

As an approved mobile agency for Coca-Cola North America, T3 has created innovative campaigns for the global beverage industry leader. To help introduce a breakthrough new fountain technology, Coca-Cola Freestyle, T3 developed the PUSH! + Play iPhone application—integrating mobile gaming with Google Maps to create a sharable, touch-based memory game that raised product and location awareness. T3 has also created SpriteSparkParks.com, a site promoting healthy and active lifestyles for teens; Spark Your Park, a teen mobile promotion; and a Sprite under-the-cap program.

Coca-Cola: Freestyle Launch

Coca-Cola Freestyle is a revolution in fountain technology that brings together 106 Coca-Cola brands into one beverage experience.

T3 was tasked with developing an integrated solution that would create excitement and inform people about a never-before-seen fountain experience.

Capabilities

  • Analytics, Application Development, Mobile, Web Architecture & Development

Stats

65% Percent of smartphone downloaders, downloading a game application in the past 30 days. Source: The State of Mobile Apps, Nielsen Co.

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