T3 Wins Three Internet Ad Awards

Brand advertising online has taken off - and it's shaking up Madison Ave. - BusinessWeek

Forrester Research, Inc. announced that U.S. online advertising will reach $26 billion by 2010. - iMediaConnection.com

No medium since black-and-white television has penetrated 50% of U.S. households as quickly as the Internet. - DoubleClick

There's a buzz in the market about online advertising. Agencies who are doing it and doing it well are gaining notice.

T3 (The Think Tank)'s creative muscle, feel for user experience and interactive expertise recently won the agency three best in category awards from the 2005 Internet Advertising Competition (IAC).

T3 received Best Hotel and Lodging Rich media online campaign for Marriott Big Story, Best Portal Rich media online campaign for MSN in Motion and Best Retail E-mail message campaign for JCPenney E-mail. "These awards recognize great creative," said Kirk Drummond, T3 vice president, creative + innovation. "Each campaign is an exciting example of the strengths and capabilities T3 executes in every project. We're excited for our clients and T3 to be received so positively."

From e-mail campaign creation and management to Rich media, T3 develops high-level interactive strategies based on insights and analysis executed by a team of creative experts to coordinate every phase of the implementation.

The IAC Awards were developed by the Web Marketing Association to honor excellence in the online advertising category, recognize individuals and organizations responsible and showcase award-winning Internet advertising. Entries were judged on creativity, innovation, impact, design, copywriting and use of the medium.

About T3

T3, an agency with offices in Austin, New York and San Francisco, specializes in innovative marketing campaigns that cut across all media channels. As a collaborative think tank, T3 works with clients including ConocoPhillips Lubricants, Facebook, Intel, JCPenney, John Deere, JPMorgan Chase, Livescribe, Microsoft, Oriental Trading Company, Universal and UPS.

Founded by CEO Gay Gaddis in 1989, T3 is independent and the largest advertising agency wholly owned by a woman in the United States. T3 ranks among ADWEEK's Top 100 Agencies and Advertising Age's Top 100 U.S. Marketing Services Agencies lists.