T3 | The Think Tank

Government

T3 has worked for government entities and for companies marketing to the government. Government clients include College.gov and Federal Student Aid (U.S. Department of Education) and the Lower Colorado River Authority, a conservation and reclamation district created by the Texas Legislature in 1934.

T3’s work for college.gov included positioning, user experience, a 508-compliant website, social media, video, user-generated content, SEO and analytics. For LCRA, we developed a website, positioning, messaging and a print campaign.

We are also currently on the GSA schedule.

Department of Education: College.gov

“We’re not creating a website, we’re building a movement,” was our guiding philosophy for this collaboration with Crosby Marketing for the U.S. Department of Education.

The site’s mission is to inspire high school students that college is a possibility, regardless of family background or income. The creative wellspring was a simple, powerful two-word theme: “I’m going.” Real college students provide the inspiration in the form of video testimonials and dynamic user-generated content.

Capabilities

  • Social, Web Architecture & Development

Stats

74%  Percent of companies reporting “My company could do more with social media to influence product strategy than it does currently.”  Source: Forrester Product Strategists Want Social Innovation

Awards

  • Gold Communicator Award for Creative Excellence in the Government Category (2010)
  • W3 Silver Award for Outstanding Website in the Government Category (2009)
  • Internet Advertising Competition (IAC) Outstanding Website (2009)
  • Direct Administration Site of the Week (2009)
  • Computerworld Honors Program “Laureate” (2009)
  • eSchool News Site of the Week (2008)

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AUSTIN

1801 N. Lamar
Austin, TX 78701

Main: 512-499-8811
Fax: 512-499-8552

NEW YORK

126 Fifth Avenue
15th Floor
New York, NY 10011

Main: 212-404-7045
Fax: 212-404-7049

SAN FRANCISCO

500 Washington
Suite 200
San Francisco, CA 94111

Main: 415-983-0815
Fax: 415-362-6967

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