Coca-Cola, Sprite and The Macallan are just a taste of T3's CPG work. We are developing innovative mobile and digital programs to connect these brands with specific audience segments.
Our experience also extends to naming and packaging for private-label grocery brands, an award-winning Texas vineyard and the first website for Shiner Beer.
Coca-Cola: Freestyle Launch
Coca-Cola Freestyle is a revolution in fountain technology that brings together 106 Coca-Cola brands into one beverage experience.
T3 was tasked with developing an integrated solution that would create excitement and inform people about a never-before-seen fountain experience.
- Analytics, Application Development, Mobile, Web Architecture & Development
The Macallan, a luxury brand of single malt Scotch whiskey, has a marketing program based upon the premise of “shaking hands and drinking drams.” At the heart of the program is a series of brand tastings, master classes and exclusive membership events undertaken by The Macallan Brand Ambassadors.
T3 was tasked to build a database and continue the dialog with this discerning customer base. Results have been phenomenal, with click-through and open rates soaring beyond expectations.
- Analytics, E-mail, Web Architecture & Development