CEO & Founder

Gay Gaddis

As much as anyone in this industry, Gay has had a hand in leading marketers out of the media models of the past and into the future of truly connecting with their customers.

She's done it all with a steadfast and infectious belief that nothing is impossible.

After all, this is a person who cashed in a $16,000 IRA in 1989 with the dream of starting an advertising agency. 22 years after opening with a handful of regional accounts, Gay has built T3 into the nation's largest advertising agency wholly owned by a woman.

Gay is closely involved with T3 clients, providing high-level strategic consultation and ensuring that client-agency dynamics are in "constant forward motion."

Gay is also an active industry spokesperson and entrepreneurial advocate. She blogs for PINK magazine, is a columnist for iMedia Communications and has participated in the Global Summit of Women in Vietnam, The New York Times Small Business Summit, the Harvard Business School's Dynamic Women in Business conference and ad:tech Chicago.

Her dynamic business acumen and corporate culture has led to national recognition. She has been named one of Fast Company's Top 25 Women Business Builders, Inc. magazine's Top 10 Entrepreneurs of the Year, and 25 Advertising Working Mothers of the Year by Working Mother magazine. Gay and T3's family-friendly workplace programs have been recognized by the White House, Good Morning America, BBC World Service radio, USA Today and most recently, Nightline.

Gay is our leader. But when you sit down and spend some time with her, you'll discover she is also an inspiration.

President & Chief Client Officer

Rick Doerr

Rick is an internationalist who thinks in big ideas across all clients, disciplines and product categories. As President and Chief Client Officer of T3, Rick leads brand-building efforts and business outreach.

Prior to T3, Doerr served as Managing Director for BBDO's South China operation as well as Asia Regional Business Development Director for the agency. With more than 19 years of experience in marketing and advertising, Doerr has created brand-building strategies and award-winning work for a diverse range of clients, including Federal Express, Gillette, Guinness, Mars, Pizza Hut and Wrigley.

When not traveling, Rick loves spending time with his two children and watching as many sports as he can. Needless to say, he’s excited to be back on his home soil.

Chief Operating Officer

Lee Gaddis

Lee sees the marketing world with a healthy disregard for the conventional. That's become a real blessing in today's constantly changing communications landscape.

A natural strategist, Lee approaches problems with an innate curiosity. He's always on the prowl for great ideas, new ways to create innovative approaches and the most accurate way to measure them.

He also knows how to get his hands dirty. A man of varied interests, including Longhorn ranching, he's affectionately called the "Minister of Destruction" for his ability, and willingness, to find weak spots or unseen opportunities in a client's business or in our plans.

Lee is one of the reasons T3 has grown so quickly with so many Fortune 100 clients. His passion for the future pushed us into the Internet, emerging media and advanced analytics—well ahead of the curve.

Lee has more than three decades of experience in the technology sector, but also plays a leading strategy and leadership role with all of our clients who, not surprisingly, look to him when they want to know what comes next.

So if you ever start wondering what's around the next corner, ask Lee. Chances are, he's already there.

SVP, Chief Creative Officer

Jay Suhr

Insight + Inspiration. This is what Jay brings to our clients, our employees and the customers we serve together.

With more than 30 years of experience, Jay manages T3's creative department across its Austin, New York and San Francisco offices. He also takes a lead role in T3's collaborative approach to account planning to develop smarter strategies and creative concepts driven by human insight.

Jay's work has been recognized with awards from the EFFIEs, Clios, ADDYs, Art Directors Club of New York and others. He was recognized by MediaPost and OMMA magazine as one of three creative Online All Stars in 2007. Jay is also a frequent speaker at industry events and on college campuses.

Before joining T3 in 1999, Jay spent 13 years at Ogilvy & Mather in Houston, where he was a senior partner and creative director working on Shell, Compaq, IBM and other consumer and business-to-business accounts.

But at T3, you'll find him to be the driving force that holds strategy and creative together. Because to Jay, the two drive each other.

SVP, Managing Director SF

Yumi Prentice

Born in Hong Kong, educated in the Philippines and England, and finally making the U.S. her home, Yumi is a globalist in the truest sense.

Not only has she made a life out of connecting with people from all corners of the world, but she's also made a career of helping brands do the same. From Singapore to San Francisco, Yumi has a proven track record of providing results-oriented solutions for global brands.

Yumi is Senior Vice President and Managing Director of T3's San Francisco office. Prior to joining T3, Yumi served in senior-level positions at JWT Singapore and Grey San Francisco, where she managed businesses in some of the most diverse and complex markets in the world.

With more than 15 years of B2B and B2C marketing experience, she's led geographically and functionally matrixed agency collaborations and has overseen global, regional and national initiatives for clients such as Nokia, Sunsilk, Lux, Sun Microsystems, MBNA, Charles Schwab and Blockbuster.

Regardless of language or culture, Yumi's achievements hinge on her ability to understand client objectives and inspire creative solutions to achieve them. For her, the recipe for success is a simple one: collaboration, creativity and a whole lot of passion.

VP, Chief Technology Officer

Bernard Briggs

Bernard is T3's chief creative technologist. He sees technology as the fuel that helps connect people and brands. His enthusiasm for pioneering uses of technology shows through in every conversation, whether he's in the middle of a marketing conundrum or grabbing coffee with a colleague.

Bernard oversees all marketing technology projects at T3. He serves as our digital pathfinder, bringing provocatively creative thinking to projects while keeping them firmly grounded in technological realism. His passion for innovation is a driving force in the collaborative, creative and technology thinking that goes into all of our digital solutions.

Experience matters. Bernard draws on nearly 20 years of experience, including leadership roles at frog design, Dell Inc., Neverfail Group Ltd. and Trilogy. He has also served as a consultant in the enterprise and consumer software solutions industry, overseeing all software life-cycle activities and providing executive-level support as a virtual CTO.

At T3, Bernard works across agency teams to integrate technology at both strategic and tactical levels. He works collaboratively with T3's creative and media departments to help conceptualize and develop best-in-class interactive work.

VP, Innovation and Growth

Ben Gaddis

Ben is an envelope pusher, ever ready to cultivate new ways of solving both known and arising client challenges. His focus is firmly set on the technology horizon, from where he leads the agency’s growth and innovation group into emerging applications and media strategies for T3 clients.

His innate ability to precisely pair innovative approaches to challenges helps the agency deliver solutions that are as sensible as they are forward thinking.

Ben’s technology bona fides were honed crafting search and mobile marketing strategies, first at Omnicom’s mobile marketing agency, ipsh, where he was vice president and director of business development, and at T:M Interactive, where he helped American Airlines launch its first mobile initiative and developed enterprise-level mobile strategies for Frito-Lay, Nokia and AT&T.

A frequent industry speaker on mobile marketing, Ben also regularly participates at AAAA and AAF events. He is a contributor to the DigitalNEXT blog on AdAge.com and co-author of Mobile Marketing for Dummies, published by Wiley.

Director of Delivery

Layne Hedrick

Layne gets things done. As T3’s Director of Delivery, he’s responsible for the delivery of all campaigns, programs and projects at T3. Everything T3 produces for clients has Layne’s mark on it.

Versatile and results-oriented, Layne manages his projects with sure-footed grace under pressure. He’s a pro’s pro in analyzing options, motivating teams and delivering groundbreaking results. He’s also responsible for guiding overall agency processes, producer training and growth, and scheduling.

Layne deals with high-pressure situations off the job, too. An avid scuba diver, photographer and travel writer, Layne’s world outside of advertising is largely spent underwater; when not at T3, he’s likely to be found in area lakes or the Gulf of Mexico. Layne holds a BA in Anthropology, an MA in Nautical Archaeology and is a certified scuba instructor.

Layne’s interest and background in user interface and instructional design has helped him manage successful campaigns for Coca-Cola, Charles Schwab, PayPal, Motorola, Agresso and other global brands.

SVP, Chief Strategy Officer

Jim Firestone

Jim approaches every client’s business as if it were his own, tapping into a natural ability to dissect issues and provide clear, insightful solutions that help organizations create value for their customers and stakeholders.

As T3’s Chief Strategist, he challenges himself and his teams to dig deeper and never settle for expected solutions. Lauded by co-workers for his nuanced understanding of brand and business building, open demeanor and entrepreneurial spirit, Jim is a “scary smart” strategist who’s “the kind of guy you’d go to battle with.”

Jim brought his considerable strategic chops to T3 from GSD&M, where he was VP of Experience & Insights. In his eight years there, he led integrated strategy and account planning efforts across many brands, including AT&T, AARP, HomeAway.com, Hallmark, L.L. Bean, YellowPages.com and Austin City Limits—identifying holistic story lines, actionable insights and media-agnostic “big ideas” that can illuminate the path forward.

A longtime New Yorker before moving to Austin, Jim has also served as head of account planning for Dentsu’s creative agency Oasis and held senior account planning posts at Deutsch, Euro/RSCG and Ammirati & Puris.

SVP, Executive Creative Director

Joe Volpicelli

Joe has a rare talent for leading the way while giving everyone time in the driver’s seat. He stands tall as a creative visionary with strategic chops and a deep passion for developing outstanding work across media.

As Executive Creative Director, Joe helps manage T3 NY’s digital strategy and creative work for blue-chip clients JPMorgan Chase and UPS. With a fully integrated mindset, Joe is tasked at helping our clients sell their brand stories across all touch points and will look to further build T3’s trans-media storytelling capabilities.

Prior to joining T3’s team, Joe spent 13 years at BBDO New York as Vice President Creative Director, overseeing work on Lowe’s and Arby’s and developing campaigns for Bank of America, NYSE, Starburst, Snickers, Pizza Hut and the U.S. Navy. Before BBDO, Joe held creative positions at Grey and Y&R in New York.

SVP, Executive Media Director

Greg Pomaro

Greg’s nuanced understanding of media integration is fueled by real-world experience and a keen ability to navigate all channels.

As T3’s Executive Media Director, Greg’s role is to build strategic, audience-centric programs that are dynamic, relevant and completely integrated across paid, owned, shared and earned media. He is based in T3’s San Francisco office.

With more than 20 years of media and marketing experience at MAP (Mediabrands Audience Platform), Universal McCann, Razorfish and other top agencies, Greg has led media teams across many industry sectors, including CPG, telecom and high tech. And he has targeted every conceivable audience segment in his work for major brands like Disney, Best Buy and Nike.

A graduate of the University of Illinois, Greg has two daughters who keep his home life quite busy, plus a wife with a passion for international travel. He’s prepared to take on all challengers in movie quotes trivia.